FAQ
Direct answers, no hedging.
Everything a prospect usually asks on the first call, answered in plain words. Click a question to open it; the first one is open already.
What is Pulsory?
Pulsory is the AI-run, human-approved social media backend for brands: a custom content pipeline built for each client from the steps they need — niche research, market analysis, ideation, scripting, editing, publishing, analytics, feedback — for social media, video production and online marketing, where AI runs every step and a person approves every step before it moves on.
Is Pulsory fully automated?
No — deliberately. AI runs every step of your pipeline, and every step ends at a point where a person approves, edits or sends it back. Nothing publishes without that approval. Fully automated social media is a brand-safety risk we designed against.
Who is Pulsory for?
Brands, and companies doing social media, video production or online marketing, that have the voice and the expertise but no system for turning it into consistent output — plus agencies that want one pipeline per client. Each gets a backend built from the steps they actually need, from niche research through publishing and the feedback loop.
How is Pulsory different from a scheduler or an AI writing tool?
A scheduler-plus-AI-writer stack is fine for drafting and posting, but the tools don't talk to each other, nobody owns quality, and analytics never change what gets made next — you are the integration. Pulsory is the connected backend: AI produces volume, your approval protects the brand, and every post's performance automatically shapes the next batch. It isn't a cheaper tool; it's the operations layer the tools don't give you.
How much does Pulsory cost?
Roughly $750 to $3,000 a month, plus a one-time onboarding fee of $1,000 ($500 at the founding-partner rate) that pays for the build. The range is published; your exact number is agreed in writing before any work starts, because you are buying a dashboard built for your brand rather than a fixed package. There is no per-piece billing, no usage meter and no overage. For comparison, agency retainers for content-led social work commonly run $1,500–5,000/month, billed against hours.
Why is the price a range instead of a fixed plan?
Because every dashboard is a different application. The number moves with how many tools go into the build, how many brands it runs, how many platforms it writes for, and how much of the pipeline we run for you rather than you. A one-brand, two-platform dashboard that turns topics into approved scripts sits near the bottom of the range; several brands, every platform, source ingestion and produced video sits near the top.
Are there feature tiers, or things locked behind a higher plan?
No. Every client gets 100% access to their own dashboard — whatever is built for you is yours to use, all of it, from day one. Price varies by what the dashboard is built to do, never by what has been switched off.
Does AI-generated content actually work for brands?
Generic AI output fails. That's why Pulsory pairs AI volume with human approval and a performance feedback loop, so output gets more on-brand over time, not less.
30 minutes, no slides
Tell us how your content gets made today.
We map the steps your pipeline would need, live, and tell you what it would cost. If it is not a fit, we say so.